Bibliografia

Principal

  • Ansoff, Igor H.:
  • Strategic Management, Classic Edition, New York, USA, 2007. Kotler, Philip:
  • Keller, Kevin Lane:
  • Marketing Management: Analysis, Planning, Implementation and Control, Prentice Hall, Mill. Ed., 14th edit, New Jersey, 2011. Micklethwait, John & Wooldrigde, Adrian, The company: A short history of a revolutionary idea, W&N, New York, 2007. Carvalho, José Eduardo – Gestão de Empresas, Princípios Fundamentais, Edições Sílabo, Lisboa, 2009.:
  • "Principles of Strategic Management", Manmohan Joshi & bookboon.com, 1ª edition, ISBN 978-87-403-1552-3, 2016 "Gestão Estratégica: Conceitos, modelos e instrumentos", António J. Robalo Santos, Escolar Editora, ISBN: 978-972-592-229-3, 2008 "Frascati Manual 2015: Guidelines for Collecting and Reporting Data on Research and Experimental Development", The Measurement of Scientific, Technological and Innovation Activities, OECD Publishing, Paris. DOI: http://dx.doi.org/10.1787/9789264239012-e, OECD, 2015  "The Measurement of Scientific and Technological Activities", Oslo Manual GUIDELINES FOR COLLECTING AND INTERPRETING INNOVATION DATA, Third edition, A joint publication of OECD and Eurostat, 2005:

Secundária

Não foi definida bibliografia secundária